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Meridian Capital
A client portal people open on purpose.
- Year
- 2025
- Industry
- Finance
- Services
- Design, Development, Dashboard
- Live
- Under wraps
Overview
Meridian had a portal their clients avoided, which meant every routine question arrived by phone instead.
- 01
The challenge
Dense financial data, a wide range of technical confidence among users, and a legacy system that could not be replaced mid-flight.
- 02
The approach
We designed a calm information hierarchy on top of the existing API — one screen that answers the question most people log in to ask, with the depth available underneath.
- 03
The result
Support calls dropped sharply and portal logins became a habit rather than a last resort.
By the numbers
- −54%
- Support calls
- 4.6×
- Weekly logins
- AA
- WCAG level
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